+20 1111906422

Why Most companies changed their business from retail to e-commerce?

Why should your company have e-commerce?

Global e-commerce jumps to $26.7 trillion, fuelled by COVID-19   The whole world is affected by the coronavirus pandemic, many companies faced a huge loss, and many people lost their jobs, and lots of industries started to disappear.

How are the different industries affected by the coronavirus pandemic?

As the quarantine continues, we see fundamental shifts in consumer buying behavior and media consumption. Consumers are now focusing on essentials, such as health & hygiene products; and saving money has become a priority. So, Here comes the advertising and marketing role, all companies & brands began to invade the e-commerce industry, and everything became online, from groceries to medications and doctors’ appointments, of course in addition to all other online services. Many brands advertise digitally to raise brand awareness, increase their profits and build loyalty towards the brand, using media suitable to each goal. In general, small- and medium-sized companies depend more on channels that drive customer engagement. However, global brands, run multiple campaigns, including value-based digital marketing campaigns.   Corona Virus pandemic caused advertisers to rethink the type of campaigns to create. Like focusing on more spending: in a survey, advertisers reported that winning customers is now their main and major priority, and other consumer categories are also adapting in the marketing strategies. So, nowadays media such as TV became number two on their priority list.   And when it comes to gaining a share in the market, consumer engagement through e-commerce is the main goal for all industries. Brands now use the power of their online presence to attract and engage with potential consumers online, they drive them to marketing and advertising track, whether by paid ads, blogs, email marketing, or other ways for digital leads generation. But after covid-19 the rule has changed, and intelligent brands can use all digital platforms to their advantage.


Are you looking to organize successful advertising marketing services? We would like to introduce Sara advertising as the leading advertising agency in the region. We can support your digital marketing services in the MENA region; through our office in Egypt. We are an all-inclusive, advertising and digital marketing agency focused on creating unique, iconic advertising experiences, we merge creativity with practical application to elevate brands. Sara advertising integrated digital advertising agency that shares creativity and innovation to provide brands with strategic marketing insights, strategic marketing planning, and strategic creative solutions. Our team of strategists, marketers, digital marketing managers, and business developers integrate seamlessly with your business to execute A growth plan that generates new leads by building your brand identity in target markets, Through the services you provide Advertising, digital marketing egypt, corporate event services, Web Development, SEO services, logo creator, Content Creation, Web Design, marketing strategy, Motion Graphics, Brochure Design, Packaging Design, Videography, event management, Corporate Identity, catalogue design, Printing Solutions, Animation Design, event productions, Internal Branding, Commercial Photography, Display Solutions, social media marketing, branding design, Radio Advertisements, TV Advertisements.   Contact us: +20 1111906422                    +2 01144409743