Social media marketing is a tricky business, and it takes more than just knowledge of social media advertising tools to have a successful marketing plan.
Because social media marketing involves lots of different channels such as (Facebook, Instagram, Twitter, LinkedIn, Pinterest, and so on)
And of the most important points that you should concentrate on when you start social media posting, is your timing.
Posting time is very essential for your advertising process, it helps you reach as many audiences as possible and get the results you are looking for.
So how do you figure out the right times for your brand? It’s about understanding where you work and the behavior and preferences of your followers. Make sure that the right time for you to post your content on Facebook, for example, that’s completely different from the right time for someone else to post on Facebook.
Best time to post on Facebook:
-Stay away from publication early in the morning or late in the night.
-Optimal times are weekdays from 9 a.m. to 10 a.m., from 11 a.m. to 12 p.m., and from 1 p.m. to 4 p.m. Peak publishing time is Wednesday at 3 p.m.
-The worst time to publish after 8 p.m. on the weekend.
Best time to post on Instagram:
-The best time to post on Instagram is during lunch (11:00 to 1:00) and after work (7 pm to 9 pm).
-Most Instagrammers tend to log in on a mobile phone, so they tend to avoid browsing during working hours.
-The best days for posting on Instagram are Monday, Wednesday, and Thursday, Sunday is the worst day for posting on Instagram, although the best time for posting on Instagram on Sunday is 5 p.m.
-Wednesday gets the highest level of interaction on Instagram.
Best time to post on Twitter:
-The best time to publish on Twitter is during the lunch hour from 12 noon to 1 p.m., however, scheduling shares just before lunch also works well.
-Working days tends to have the highest level of interaction on Twitter and posting at lunch every Monday to Friday can help increase social media participation.
-Wednesday is the best day to post on Twitter, the weekend is the worst day to post on Twitter.
Best time to post on LinkedIn:
-The best time to publish on LinkedIn is between 10 a.m. and 11 a.m.
-LinkedIn is a professional social network used by traders, sales delegates, and businessmen, which is why it is often used during working hours.
-Tuesday, Wednesday, and Thursday are the best days to post on LinkedIn.
-Weekends and after-hours tend to be the worst times to post on LinkedIn to share and see.